FOR ESTATES
Artworks from poorly managed estates, even in cases of simple disorganisation, rarely achieve the values realised by those under strict, strategic control - particularly with works available in multiple editions for casting or printing. While a living artist’s organised archive can make estate management far easier, this level of preparation is uncommon. Heirs, with their own personal and professional commitments, may appreciate the income an estate generates but can find its management daunting and emotionally challenging. The reality is that inheriting an estate does not guarantee the expertise required to operate a complex art business or safeguard an artist’s legacy. Effective estate management demands a systemised approach, supported by PR, social media, web design, and writing skills—resources rarely found in a single individual.
Harvey Horswell approaches estate support from two directions:
Assisting artists during their lifetime to establish robust organisational systems that can be seamlessly transitioned to heirs without requiring a major change to their routines.
Guiding heirs in establishing processes from the ground up, ensuring estate management can be incorporated alongside daily life.
Support is also available for existing estates, with tailored packages that address specific areas of need - mirroring our support for living artists. These flexible solutions allow for targeted development as circumstances evolve, drawing on systems that have been tried, tested, and refined.
A critical step in the archiving journey is the creation of a catalogue or book. Harvey Horswell collaborates with experienced art creatives to produce lasting hardcopy or digital representations, securing the legacy of an artist’s life and work.
Get in touch to see how we can help or view our packages below.
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ESTATES FULL REVIEW
Ask about our FULL REVIEW package which starts with an initial consultation. This is designed to look at all areas of the work, the digital and physical presence and provide detailed ‘next steps’ with a follow up report you can action in your own time.
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SOCIAL MEDIA
Ask about our Social Media Packages which include full management, content creation days, and rebranding. Our content creation days are fully managed photography capture of your works and spaces, films from reels, short digital teasers to ten minute in-depth biographies.
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ARCHIVE CREATION
Ask about how we can help you create a digital archive for your estate, either in the form of a database or in the form of a website with public and private portals. Our archives are designed to be future proof and remain always in your control.
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ESTATE BRANDING
We can help you set up and design your estate brand and templates. For letters, social media and certification. With this branding your estate can maintain it’s authority and control over the contents of your archive and productions.
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WEBSITES
We design websites which remain in your control and can be updated by you. Where the stories are stored should always be somewhere you are comfortable. We offer a range of packages starting with one of the most affordable on the market today.
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PRINT AND DESIGN
With a varied team of in-house designers, we can help you create and print all forms of media to enhance your reach. From business cards to leaflets, to catalogues, to monographs.
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ESTATE MANAGEMENT
We can support your estate for you in various ways. This can include digitalising your records, maintaining your files and issuing certificates. We can also help extract images and data for proposals and print.
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ESTATE CERTIFICATION
We provide a system which includes templates, stamp design and instructions on how to create a robust and authoritative control system of the assets.